Michelle You is co-founder and CEO of Supercritical, one of the world's largest carbon removal marketplaces. But Supercritcal isn't the first startup Michelle has built and scaled. Before Supercritical, Michelle was co-founder and Chief Product Officer at Songkick, a company that helped fans discover concerts from their favorite artists. Songkick was backed by investors like YC, Index, Sequoia, Access and ultimately exited to Warner Music.
Michelle shares how her experience at Songkick has influenced her approach to building Supercritical. We discuss the importance of user interviews, ascertaining key insights from customers, and how to structure an analytical decision making process. These are valuable, hard-earned lessons from a serial founder that you don't want to miss.